Critical literacy

Today in English we were asked to watch 4 ads and choose 4 questions to ask and answer about that ad.

first ad: Sensodyne

In this ad they were talking making teeth whiter and that the toothpaste that they were promoting would make there teeth whiter and stronger.

Question 1: What has been left out?

Answer 1: The down sides, all that was said was all the up sides none of the down sides.

Question 2: Who is missing from the text?

Answer 2: A dentist. the person talking in this text only said that the dentist would recommend it but I didn't hear from a real dentist.

Question 3: Who benefits from this text?

Answer 3: People who want brighter teeth.

Question 4:

Answer 4:

Second ad: McDonalds

Question 1: What does the author want us to know? 

Answer 1: That instead of just going to the supermarket that you should just eat McDonalds.

Question 2: What is left out of this text?

Answer 2: The down sides of eating McDonalds instead of cooking at home.

Question 3:Who is missing from this text?

Answer 3: A doctor to tell you how unhealthy living like that is.

Question 4:How are characters constructed in this text ?

Answer 4:  Like they are just lazy.

third ad: Bunchaballons

Question 1: What is left out of this text?

Answer 1: That they lie about their balloons being biodegradable.

Question 2:Who is most likely the viewers of this ad?

Answer 2: kids

Question 3:What kind of language are they using in this ad?

Answer 3: Fast talking and very high pitched.

Question 4:Why are you readying this text?

Answer 4:  Its apart of our critical literacy work, also we are being made to by our teacher.

forth ad: Palmolive

Question 1:What does the author want us to know?

Answer 1: To buy Palmolive shampoo and conditioner.   

Question 2: Who is most likely to view this ad?

Answer 2: People what like to take care of their hair.

Question 3:What language are they using in the text?

Answer 3: Very fast talking and loud.

Question 4:What is left out of this text?

Answer 4: If it works on everyone's hair.

fifth ad: Pizza hut
Question 1: What language are they using in this text?
Answer 1: A catchy song.
Question 2:What is left out of this text?
Answer 2: That their food healthy
Question 3:What is the author wanting us to see in this text?
Answer 3:  That we should buy the pizza just because its half price.
Question 4:Who is most likely to view this ad?
Answer 4: Anyone could see it but it would probably just interest hungry people

sixth ad: lift plus
Question 1: How are characters constructed in this text ?
Answer 1: two are pretty smart but the other one is just stupid
Question 2: who is most likely the viewers of this?
Answer 2: People that drink energy drinks.
Question 3:What is missing from the text?
Answer 3:  That drinking energy drinks doesn't make you smarter.
Question 4:What language is used in this text?
Answer 4: Short words, not much speaking.

seventh ad: state insurance
Question 1:What does this video suggest?
Answer 1: They the mum can just let her son play do what he wants because they are covered by insurance.
Question 2:What language are they using?
Answer 2: A catchy song that will get stuck in your head.
Question 3:What is missing from this text?
Answer 3:  That the insurance only covers somethings not everything.
Question 4: Who is most likely to view this?
Answer 4: People that are looking for insurance.

eighth ad: Anti drink driving message
Question 1:What does this video suggest?
Answer 1: That you should never ever let a friend drive after drinking.
Question 2: Who is most likely to view this?
Answer 2: Hopefully everyone.
Question 3:What views of the world is this text providing?
Answer 3:  That to many people are driving drunk and it needs to stop.
Question 4:Who benefits from this text?
Answer 4: Everyone, Hopefully this ad gives people the courage to stand up and save a life.

ninth ad: Kiwirail
Question 1: What Language is used?
Answer 1: relaxing music.
Question 2: What images are shown?
Answer 2: beautiful sights and relaxed people.
Question 3:Who is most likely to be viewing this ad?
Answer 3:  People that want to take a train.
Question 4: What is left out of this text?
Answer 4: That trains make noise and it isn't going to be that relaxing.


What am I learning? Critical literacy
How does this show my learning? I've just used my critical literacy skills so read between the lines on these ads.
What am I wondering? When they will start being honest with us about the ads.